The WEAR project
In 2017-2018, Creative Ring cities and partners actively support the goals of the EU WEAR consortium.
WEAR (Wearable technologists Engage with Artists for Responsible Innovation) Sustain is a 2 year, £3m project, funded by the European Commission Horizon 2020 research and innovation initiative to engage art, design and creative industries to work more closely with technology and engineering industries, to shift the development of the wearables and e-textile landscape towards a more sustainable and ethical approach.
WEAR Sustain fosters cross-disciplinary, cross-sectoral collaboration through the co-design and co-development of ethical, critical and aesthetic wearable technologies and smart textiles. Our aim is to develop a framework within which future prototypes can be made, to become examples of what the next generation of wearables, and e-textiles, could or should be. The project will lead new approaches to design, production, manufacturing and business models to help entrepreneurs, stakeholders and citizens become more aware of the issues involved in making and using wearable technologies, and demand better from technology companies, manufacturers and governments. The project runs between January 2017 and December 2018.
WEAR Sustain is managed by a consortium of 7 organisations across 5 EU countries: 4 universities or research centres and 3 SMEs. There is a balance of public and private entities, which ensures stability to the overall project while allowing the consortium as a whole to stay in touch with market trends in the creative industries, and in particular for wearables.